Jumeirah Islands · Palma Holding
Layouts and the handover date come from the developer's brochure in our archive. Prices and payment plans from the same source are deliberately not published: they are dated to when the brochure was issued and do not match today's prices. I will send the current ones over WhatsApp.
These are the starting prices as of the date shown, not today's list: off-plan they are revised several times a year, and more often upwards than down.
Figures come from the developer's own materials sent to brokers, dated 5 October 2026. The commentary behind them is written up in the Russian version of this page.
A residential building in Jumeirah Islands, currently under construction. Developer — Palma Holding.
Serenia District West is a residential building in Jumeirah Islands.
The developer is Palma Holding.
Layouts, according to the developer's brochure — 1, 2 and 3 bedrooms.
There is not a single lot in this project in the database right now — it is refreshed every night, and listings here appear and go.
A Palma Holding building under construction on Palm Jumeirah that sold on volume: by July 2025 only one-bedrooms were left, and floor height moved the price by 57%.
Serenia District West is a residential building by Palma Holding on Palm Jumeirah, status "under construction". The brochure lists one-, two- and three-bedroom layouts. Neither the number of storeys nor the handover date is in the passport; the developer's latest quote is more than six months old, so we don't give a current price.
The availability list of 4 July 2025 showed 53 unsold units — all one-bedrooms, on floors five to thirty-eight. 48 of them are labelled Skyline City View, four face Uptown and one overlooks the pool and landscaping.
Three snapshots of the same list: 6 March 2025 — 88 unsold units, 17 May — 97, 4 July — 53. The March-to-May increase was returns, not a new release; but between May and July forty-four apartments went, almost half the remaining stock.
Over those seven weeks the one-bedroom floor price rose by ten thousand dirhams — under one percent. It sold on volume, not on price increases. By July the two-bedrooms were fully sold, and the only three-bedroom (unit 601, 2,631 ft²) had gone too.
Floors seven and forty-six were sold only as whole floors, and their unit-by-unit price lists show the value of height: an 840 ft² one-bedroom on the seventh floor was AED 2,058,000, the same unit on the forty-sixth AED 3,230,000. That's 57% more for an identical layout.
The whole seventh floor — 11,832 ft² for AED 30,509,000; the forty-sixth — 11,928 ft² for exactly AED 50 million. Two-bedrooms there were AED 3,493,000–3,906,000 on the seventh and AED 5,888,000–6,172,000 on the forty-sixth.
Palm Jumeirah in our stock: 332 lots, median AED 9.38 million at AED 3,973/ft².
Palma Holding availability lists to brokers as of 6 March, 17 May and 4 July 2025; developer's message of 12 March 2025; whole-floor price lists of 14 and 24 February 2025. No propsearch passport. Our stock as of 21 September 2026: no lots in the building; Palm Jumeirah lot count, median and price per ft².
In 2025 the Dubai Land Department registered 336 sales in Serenia District West, at a median price of AED 2 511 000 (AED 2 544 per sq ft). Another 41 have been registered since the start of 2026.
| Year | Sales | Median price | AED/sqft | Total value |
|---|---|---|---|---|
| 2025 | 336 | AED 2 511 000 | 2 544 | AED 1.1bn |
| 2026, to 10 November | 41 | AED 2 106 000 | 2 481 | AED 91.4m |
Registered sales of all property types; 2026 is a partial year. Medians, not averages; with fewer than 5 sales no price is quoted. Off-plan share of sales over the last 12 months: 100%.
| Type | Annual rent | Contracts | Gross yield |
|---|---|---|---|
| Studios | AED 56 000 | 20 | — |
| 1-bedroom | AED 83 000 | 53 | — |
| 2-bedroom | AED 180 000 | 22 | — |
| 3-bedroom | AED 225 000 | 55 | — |
Median Ejari contract (November 2025 — October 2026) across the whole community rather than this building: rents are not published building by building. Gross yield — before service charges, vacancy and fees.
Between April 2025 and February 2026 the median price per sq ft moved from AED 2 587 to AED 2 500 (−3.4%).
Monthly median of registered sales, ready and off-plan together; months with fewer than five sales are left out.
| Date | Unit | Status | Size, sq ft | Price | AED/sqft |
|---|---|---|---|---|---|
| 27/10/2026 | Apartment, 1-bedroom | off-plan | 853 | AED 1 916 000 | 2 248 |
| 27/10/2026 | Apartment, 1-bedroom | off-plan | 878 | AED 2 225 000 | 2 535 |
| 26/10/2026 | Apartment, 1-bedroom | off-plan | 842 | AED 2 106 000 | 2 500 |
| 06/10/2026 | Apartment, 1-bedroom | off-plan | 836 | AED 1 909 000 | 2 284 |
| 03/09/2026 | Apartment, 1-bedroom | off-plan | 830 | AED 2 092 000 | 2 520 |
| 25/08/2026 | Apartment, 1-bedroom | off-plan | 842 | AED 2 088 000 | 2 479 |
| 29/07/2026 | Apartment, 1-bedroom | off-plan | 842 | AED 2 402 000 | 2 851 |
| 09/07/2026 | Apartment, 3-bedroom | off-plan | 2 642 | AED 6 153 000 | 2 329 |
| 24/06/2026 | Apartment, 1-bedroom | off-plan | 836 | AED 2 053 000 | 2 456 |
| 11/06/2026 | Apartment, 2-bedroom | off-plan | 1 457 | AED 3 200 000 | 2 196 |
| 26/05/2026 | Apartment, 1-bedroom | off-plan | 842 | AED 2 123 000 | 2 520 |
| 21/05/2026 | Apartment, 1-bedroom | off-plan | 853 | AED 2 115 000 | 2 481 |
Buyer, seller and unit number are not part of the Land Department open data.
Source: Dubai Data (calculated from Dubai Land Department open data), data to 10 November 2026.
The pin is placed by district — I send the exact address on request.
Listings for Serenia District West do not turn up every day. Message me — I will check the closed bases and suggest similar options nearby, in Jumeirah Islands.
Ask about this projectPalma Holding.
1-bedroom, 2-bedroom and 3-bedroom, according to the developer's brochure. Which sizes are actually free right now depends on what is on the market; I will send the current list.
Jumeirah Islands. Fifty clusters of villas set on islets among water: the only community in Dubai where, for most houses, the water is not a view but the edge of the plot.
No open lots for the building today. I will check the price of the layout you are after in the closed databases and send it with every cost of the deal worked out.
What has been written about the building, its developer and Jumeirah Islands
ValuStrat's Dubai index for September 2026 stood at 218.6, down 0.1% on the month and 4.5% on the year. 80% of villa and 77% of apartment communities saw no change. Off-plan took 70.3% of sales, led by Majan and JVC.
Dubai in 2024: 226 000 transactions worth AED 761bn (+36% and +20%) and 110 000 first-time investors, per the DLD. ValuStrat had prices up 27.5% — villas +31.6%, apartments +23.6%, Jumeirah Islands and Palm Jumeirah villas above 42%. Figures, leading districts and the September 2026 status.
The ValuStrat Price Index for Dubai stood at 219.2 points in July 2026: down 0.3% on the month and 1.6% on the year. Villas were flat year on year at AED 2 039 per sq ft; apartments fell 4.2% to AED 1 397. Which districts are rising, which are falling, and what it means.
Dubai in 2023, from official data: 166 400 real estate transactions worth AED 634bn (+36% by number, +20% by value) and 71 000 first-time investors. Knight Frank had villas 9% above the 2014 peak while apartments were still 10% below it. A reference review, with the status as of September 2026.
A developer building low-rise beachfront residences on Palm Jumeirah. What separates a low-rise waterfront building from a tower, on cost, tenant profile and resale.
A gated Nakheel community on man-made islands: 736 villas, exactly 16 homes per cluster, water instead of fences between plots. Why its statistics behave differently from the rest of the Dubai market.
Across four prime communities 124 villas changed hands in the half against roughly 190 a year earlier — down about 35%. Median deal value rose in all four. Both facts are true, and neither means what the headline says.
Message me for the free layouts in Serenia District West, the real entry price and what owners and tenants say — not the brochure copy.
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